Buy, Sell: Two terms which defines business. Who ever you are today this 2 aspects of business are utilized by you wherever you go and in whatever you do. A proper synchronization of this values through Trade will always lead to profit.
Marketing is a Buying material 'A' from X Place Selling at Y Place. Trading of 'A' between this 2 places, which are totally different in their Culture, Society, Topography, Mentality and meeting the requirements of people at Y is called International Marketing.
At its simplest level, International Marketing involved by International Trading Firm - ATOMOS is in making one or more marketing mix decisions across national boundaries. At its most complex level, it involves the firm in establishing manufacturing facilities overseas and coordinating marketing strategies across the globe, through the knowledge gained by extensive studies, communications, research, instructions or data that is in both organized or unorganized form, in short known as Information.
Tuesday, April 15, 2008
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